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Rohit Kuttappan's avatar

Thank you, Wes, for your insightful observation. I understand the importance of shifting my approach from talking about customers to engaging with them directly. I will implement this feedback immediately.

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Dozie Anyaegbunam's avatar

Thanks for this detailed breakdown. And like you mention, it's so easy to switch between audiences. And then wonder why your message doesn't resonate. What I like about this is you end up creating a conversation channel with your customers if you speak to them and not about them. Which I assume most folks want.

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