9 Comments

Hi Wes, this is hands down one of the best posts I've read this year! Your content is great with so much value!!! Thanx for putting this together.

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This means a lot, thank you Santosh 🙏

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Fantastic post - Using it for a live business case and also, sharing it with my team.

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Great post! It resonates because I'm literally in the middle of a similar situation. We have a business case but the revenue is 1% of the largest business in the company. There are other intangible benefits that are less quantifiable - like not losing incumbency to an emerging competitor, getting recognized on industry-specific leaderboards, discovering unique uses of the product etc. Your list of questions gave me new ideas to reframe some of my logic and presentation of the problem.

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This is so good, I plan to put it into practice.

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Along the lines of the book - The Mom Test - which is about fiding problems worth solving. Best read of the month, I would day. Plus, lots of communication level insights around expressing things to the team and boss and what not.

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Great problems descriptions! I will use them as a template!

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I agree with Santosh, fantastic post. Very actionable guidance. Shared it with my whole team. Thanks so much!

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Glad this is resonating with you Mark! Thanks for being here and learning together.

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