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Alvis Oh's avatar

Your article is so actionable! I love it. At a VC I’m working at, I often find myself repeating the process instead of getting buy-in first, especially from the GPs (really really tough to get their buy-in).

I’ll try applying your framework. Hope it works!

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Karthik Subramanian's avatar

Spot on Wes! As someone in the start of their career, the ability to market by appealing to interests of the RECIPIENT is powerful. Very reassuring to hear that it is a skill that is worth strengthening

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